{"id":404,"date":"2025-06-20T18:03:51","date_gmt":"2025-06-20T18:03:51","guid":{"rendered":"https:\/\/zoltrunakiver.com\/?p=404"},"modified":"2025-07-21T14:30:15","modified_gmt":"2025-07-21T14:30:15","slug":"how-to-get-hired-before-the-role-is-posted","status":"publish","type":"post","link":"https:\/\/zoltrunakiver.com\/index.php\/2025\/06\/20\/how-to-get-hired-before-the-role-is-posted\/","title":{"rendered":"How to Get Hired Before the Role Is Posted"},"content":{"rendered":"
Hello and welcome to The GTM Newsletter by GTMnow <\/strong>\u2013 read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies.<\/em><\/p>\n 80% of exec-level jobs never hit job boards.<\/p>\n We see and feel this all the time on the venture side.<\/p>\n In today\u2019s market:<\/p>\n It\u2019s a crazy market. And in a world of layoffs, AI disruption, and hiring freezes, your next opportunity will increasingly come through backchannels, not applications.<\/p>\n Andy Mowat<\/a> has been on both sides. As a multi-time operator (Upwork, Carta, Culture Amp) and the founder of Whispered<\/a>, a talent platform helping operators land unposted roles, he\u2019s mapped how GTM operators can successfully land their next job.<\/p>\n Here\u2019s his step-by-step playbook.<\/p>\n If you\u2019re looking for a new role, start here.<\/p>\n Before anyone can help you, you need to help yourself.<\/p>\n Most outreach fails because it\u2019s vague:<\/p>\n \u201cHey, I\u2019m looking for interesting GTM roles. Keep me in mind!\u201d<\/em><\/p>\n You\u2019re easy to ignore when you\u2019re impossible to remember.<\/p>\n Instead, write a Focus Statement \u2013 a short, specific summary that makes it incredibly easy for someone to help you.<\/p>\n What to include:<\/p>\n Here\u2019s a template you can use:<\/p>\n Here are guides to help you make it your own:<\/p>\n Your dream job probably isn\u2019t on LinkedIn. But the company behind it is.<\/p>\n Start by building a list of 20\u201330 companies where you could thrive.<\/p>\n By studying how successful people make decisions, we get closer to understanding the secrets behind their success \u2013 more on the how leaders pick winners here<\/a>.<\/p>\n Once you\u2019ve built your list, share it. Send it to your network, your mentors, your VC contacts. People are much more likely to help when they know what to help with.<\/p>\n Most recruiters spend less than 20 seconds on a profile. So make sure yours passes the skim test.<\/p>\n Your LinkedIn should clearly answer:<\/p>\n Trim the fluff. Focus on signal. Emphasize outcomes. Make your profile less like a resume and more like your pitch.<\/p>\n
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1. Write a focus statement (clarity is key)<\/h2>\n
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2. Target companies, not openings<\/h2>\n
3. Refresh your LinkedIn to tell a singular story<\/h2>\n
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